Nicole Geoffrion Art Website

Web Design | UX | UI

A website was created to showcase the paintings of a local artist, in order to grow her audience and display all of her work.

Goal
To showcase the paintings of a local artist and increase visibility to potential customers.

Team & Role
Amelie Dufresne – UX/UI Researcher & Designer

Tools
Sketch
Photoshop
Squarespace

1. Existing Artist Websites
Observations:
- functionality
- sitemaps
- hierarchies
- site designs

1. Sitemap

2. Low-Fidelity Mockups

3. Development

Homepage

An attractive welcome page featuring the artist statement, with links to the gallery, where to find her art, and recent social media posts.

About Page

Features an artist autobiography and CV with drop down sections (closed).

About Page

Features an artist autobiography and CV with drop down sections (partially open).

Gallery Page

A selection of categories in which the paintings are sorted.

Whimsical Villages Category of the Gallery

Paintings of whimsical villages showcased in a stacked photo layout.

Locations Page

A page listing where her art can be found in shows and boutiques. This page also displays some photos of past shows.

Contact Page

A fillable form allowing visitors to write directly to the artist.